Support towards establishing Vision Centres
Having understood the importance and impact a vision centre can have in achieving universal eye health, Aurolab supports eye hospitals to proliferate vision centres by partnering with them on a long term commitment. Aurolab provides products and services as a package that will provide the hospitals an enabling environment to start and run the vision centres successfully. The package offers one-point support, consultation on setting up a centre with Aurolab products, service and maintenance. With support from Aurolab, Regional Institute of Ophthalmology, Rohtak, Haryana opened a vision centre on March 27.
Virtual Sales Meet
VASM 2021 – Aurolab’s first virtual annual sales meet was organised to share the marketing initiatives planned to enhance the performance of the sales team and help them meet the target for the financial year 2021-2022. The meet was conducted over two days; four regional teams participated.
Towards a Million Happy Eyes
Aurovue, India’s first indigenously developed IOL crossed one million implants world-wide in January 2021. To mark the occasion, Aurolab conducted a nation-wide campaign titled, “Towards a Million Happy Eyes” to thank its customers. Thank you messages signed by Mr. R.D. Sriram, Managing Director, Aurolab were distributed in person to all customers. Over 2,500 doctors in India were covered in this campaign.
Commemorating Special Days
Aurolab created video clips and published these on social media to observe special days. Following are the various videos thus created on different occasions:
National Save Your Vision Month